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ERICK LOI / Creative Director / Director International awarded Creative Director (Cannes Lions, Clio, Eurobest, Epica, ADCI, etc.) with a long experience in many global agencies. Abarth, Bacardi, BMW, Campari, Citröen, CocaCola, Costa Crociere, Ifis Bank, Ikea, Juventus FC, Ferrarelle Water, Ferrero, Legambiente, L’Oreal, Maserati, Peugeot, Saiwa, TIM, Tod’s, Unilever, Vitasnella, Vodafone, and many other brands. I collaborate with PoliMi Design Milan and Accademia di Comunicazione teaching to the advertising classes. “Advertising like a way to explore and manage everything I ever need. Music, cinema, photography, graphics, design but above all the blending potential they keep within.”