All posts filed under: direction

The Love We Owe / Sam & The Black Seas / Music Video

screenplay and direction / Erick Loi, Paolo Maccarini, Both post productions / Toboga, Milan music / Sam & The Black Seas A love story between a girl and a dummy. It starts from elementary school and, like in the best fairytales, goes on untill the adult age. Video for the song “The love we owe” by Sam & The Black Seas, the story in some way try to answer the main question of the lyrics: is it love the love we owe? Shooted in Italy in Milano, Como and Chieti with no budget.    PRESS storyboard backstage

The Game / Sam & The Black Seas / Music Video

“The Game” is the second single released on the Atomic Fat label and was mixed by Matteo Sandri at Mono Studio and mastered by Giovanni Versari at the La Maestà studio. It is the story of a man looking at himself and feeling displeased. He is always searching for something new, maybe better. This is a story of attempts, of anger, of dreams and of madness. Special thanks to Alberto Ponticelli for the drawings – (Marvel, Vertigo, Comix). screenplay and direction / Erick Loi, Paolo Maccarini / Both dop / Fabio Casati assistant director / Paolo Bartoli set designer / Mirko Sala production company / The family / Milan post production / Band / Milan sound design / Enzo Casucci label / AtomicFat / London BACKSTAGE PRESS                

Something Went Wrong / Short Movie

A guy is about to do something that will definitely regret. He wanders through the city at night, thinking about all the choices that led him to make that decision. He will discover that when everything goes wrong, something can go even worse.          Based on a story by Dario Villa screenplay and direction / Erick Loi, Paolo Maccarini, Both director of photography / Davide Bellocchio camera assistant / Mattia Lunardi editing + color grading / Both sound design / Enzo Casucci music / Sam And The Black Seas      PRESS    STORYBOARD / Perception / Fashion Movie

Can we judge a book by it’s cover? It depends. We wanted play on this idiom, unhinging the metaphor and demonstrating one of the highest power of fashion: to give people the possibility to gain the appearance and personality they desire, allowing them to play out and realize their sexuality identity, being perceived as something else than themselves. Fashion can make one be what he/she wishes to be. screenplay and direction / Erick Loi, Gabriele Inzaghi director of photography / Mauro Chiarello color grading / Toboga, Milan executive producer / Cristina Dell’Oro music / Nicolò Fragile / Gianfranco Clerici / Erick Loi BACKSTAGE STORYBOARD PRESS