• Client / Davide Campari, Italy
• Agency / Havas, Milan
• Director / Paolo Sorrentino
• Music / Pleasure, Feist
• Production Company / Filmmaster, Milan
• Post Production / EDI, Milan

The commercial wants to rewrite in visionary a story that tells the creation of passion in the world. Campari’s film opens with two parallel stories: in a mysterious bar, the wise hands of a bartender create an American Campari, while in his atelier an artist creates a feminine figure who is becoming the first woman on earth. Right after our Eve meets for the first time a young man, Adam, in a timeless place.

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