Autore: bothweb

Ferrarelle / Stories

Client / Ferrarelle / Italy Agency / Havas Worldwide / Milan   Illustrator / Sergio Mora / Barcelona ”  The journey of water which does good work. Once upon a time there was, and unfortunately there still is today, a place where the water is so inaccessible that children have to walk for an entire day to reach it, without leaving them any time left to go to school. Once upon a time there was, but fortunately there isn’t any longer, the exact same situation in many villages in Eritrea. Why no longer? Because one day a wonderful project came to the area: “The water which does good work”. This operation organised by Unicef with the support of Ferrarelle is bringing water to 44 schools, forever. Quenching the thirst of 13,000 children, not only for water, but for knowledge too. Once upon a time there was, and there will continue to be: because Ferrarelle intends to support this project permanently. To bring water, and a better future, to more and more children. Now there’s a happy ending. The …

Citroën / DS4 Posters

translation: Repeat after me: “I don’t take orders from anyone”. Drive with your head held high. How long is your leash?     translation: Obey yourself. Revolt. You do not have a bad temper. You just have temper. Don’t think before you speak. Just speak loud.     translation: Sort yourself out. But out where is your decision only. Guide your thoughts in the wrong direction. Trust yourself. You do not know anyone from a longest time.     For the launch event in Italy, Citroen DS4 has been designed, for the larger Citroen showroom in Milan, a poster campaign that supports the concept of the movie “Not for the Yes Men”.   Client / Citroën / Italy Agency / Havas Worldwide / Milan