All posts filed under: Lürzer’s Archive

Client / Ferrarelle s.p.a / Italy Agency / Havas Worldwide / Milan Digital Artist / Diemick / Milan Award / Silver ADCI _________________________________________________________________ Client / SSL / Italy Agency / McCann Erickson / Milan Illustrator / Sergi Sanchez / Barcelona Award / Silver, Bronze ADCI _________________________________________________________________ “Each week, the Ferrari legend in every detail.” Client / Gazzetta dello Sport / Italy Agency / McCann Erickson / Milan 3D Designer/ Alessandro Bavari _________________________________________________________________ Client / SSL / Italy Agency / McCann Erickson / Milan Illustrator / Sergi Sanchez / Barcelona Music / Pietro Paletti Award / Silver, Bronze ADCI _________________________________________________________________ Client / Weight Watchers / Italy Agency / McCann Erickson / Milan Photographer / Gabriele Inzaghi Award / Cristal, Bronze

Camparisoda Limited Edition

Client / Campari, Milan Agency / Havas WW, Milan Awards / ADCI, Silver / Published On 200 Best Packaging Design 2017/18 Lürzer’s Archive   Camparisoda has always celebrated true friendship. Since 1932, the glass bottle designed by Depero is an icon of the Italian aperitif. Every day at 07:00 pm it encourages friends to stay together, as a social catalyst. To support the concept of a close friendship, this limited edition wears an unusual cover, tailor-made and characterized by a red velcro. Each toast will become a sharing moment defined by the Camparisoda unifying effect: friendships can not help but become even closer.